Fast shipping is expected. If you’re slow, it costs you more than you think.

1. Lower Sales

Long delivery times kill impulse buying. Around 44% of customers abandon their carts because of slow delivery options. Customers expect 2 to 5 day delivery. If they see longer, many abandon their carts.

2. Weaker Loyalty

First orders shape future behavior. A late first order often means no second order, cutting into customer lifetime value.

3. Bad Reviews Spread Fast

Shipping problems often turn into public complaints. Negative reviews scare away new customers before they even give you a chance.

4. Higher Support Costs

“Where is my order?” tickets explode when fulfillment is slow, putting pressure on your support team and driving up costs.

How to Speed Up

• Set up warehouses closer to your buyers.
• Give customers real-time tracking.
• Promise realistic delivery times.
• Monitor your KPIs closely. Track error rates, shipping times, and customer feedback.

Fast fulfillment doesn’t just make customers happy. It keeps your brand strong and profitable.